Augmented Reality App Curate By Sotheby’s International Realty Now Available On Apple IOS

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Sotheby’s International Realty Affiliates LLC today announced that Curate by Sotheby’s International Realty(SM), the first real estate-branded augmented reality (AR) app, is now available on Apple iOS-enabled devices, iPhone and iPad.  Curate by Sotheby’s International Realty allows consumers to visualize a home as their own before purchase by taking virtually staged images from a flat, 2-D screen into the house itself through the power of AR.

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“The launch of Curate by Sotheby’s International Realty has generated excitement throughout our global network and we are proud to see our sales associates adopting this technology and using it as we intended,” said John Passerini, global vice president of interactive marketing, Sotheby’s International Realty Affiliates LLC.  “There are nearly one billion active iOS devices worldwide.  Making the app available on this platform was a high-priority for us, increasing the reach we have to our core audience.  We look forward to continuing enhancements on Curate by Sotheby’s International Realty to better empower our sales associates and potential homebuyers.”

The app, originally built with ARCore, Google’s AR Software platform, was launched in the Google Play Store earlier this year.

In addition to expanding to iOS, the Sotheby’s International Realty® brand has also partnered with luxury furniture and accessories marketplace Viyet to launch shoppable AR scenes within the app.  The partnership with Viyet, a subsidiary of the Sotheby’s auction house, will be ongoing with new, custom-created scenes added regularly to reflect the marketplace’s current inventory.

Curate by Sotheby’s International Realty is powered by roOomy.  To learn more about the app, click here.

To download Curate by Sotheby’s International Realty from the App Store, click here.

Source: Sotheby's

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Erin Alexander

At Finally Social we are a marketing one stop shop for Real Estate agents, Mortgage Brokers and Coaches. We create/audit Social Media Platforms, SM Posting, design & maintain websites, email marketing, branding, & logos. Also marketing collateral: custom images, publications, brochures, flyers, postcards, & magazines.

Erin Alexander is the CEO and founder of FinallySocial.com, a social media and online marketing agency that helps business owners to grow their brand, generate quality leads and convert those leads into profits from social media marketing.

With experience in digital advertising experience, Erin's proven strategies, have helped business owners to effectively get in front of the right customers and clients to significantly grow their bottom line.

Finally Social offers website designs to small business owners as well as create or define their social media platform. We also offer individual services: Newsletters, Web Sites, Visual Tours, Postlets, Listing Flyers, YouTube, Follow Up Process, Update sales on Zillow and Trulia, and Referrals.

Being an active member in her community, Erin loves connecting other business owners, referral partners and non-profits in her local community.

Skills Used
Specialities: Social Media, Lead Generation, Social Media Marketing Management, Periscope, Blogging, Email Marketing, Branding, Website Design, SEO, Facebook, Instagram, Pinterest, Youtube, Twitter and Personal Development, Facebook Ads.

Whatever the service needed, we are here for you. Our GOAL is to provide you with a Fun, Fair and Comfortable experience. Social Media can be very stressful and time consuming. Let US take on that stress for you.

Curate by Sotheby’s International Realty | App Benefits

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The Sotheby’s International Realty® brand has introduced revolutionary augmented reality (AR) app Curate by Sotheby’s International Realty(sm).  Here are some of the ways the app will benefit homebuyers, sellers, and real estate agents.

The Sotheby’s International Realty® brand has introduced revolutionary augmented reality (AR) app Curate by Sotheby’s International Realty(sm).  Here are some of the ways the app will benefit homebuyers, sellers, and real estate agents.

According the Harvard Business Review’s A Manager’s Guide to Augmented Reality, research has shown that an AR experience allows consumers to form more accurate expectations, therefore increasing confidence in purchasing decisions and shortening the sales cycle.

  • For prospective homebuyers – Viewing a potential house in AR breaks down visualization barriers that often accompany the homebuying process, allowing prospective homebuyers the unique ability to envision the house in their personal taste and style. Curate by Sotheby’s International Realty offers the opportunity for buyers to ultimately see a house as their own home, increasing confidence in any purchasing decisions.
  • For home sellers / Sotheby’s International Realty clients – Selling a home with a Sotheby’s International Realty sales associate means tapping into the power of AR to sell the home by helping prospective buyers overcome the visualization barriers of touring an empty home or one decorated in style that differs from their taste.
  • For the Sotheby’s International Realty sales associate – The benefits for the sales associate are similar to those of the homebuyer and seller; Curate by Sotheby’s International Realty empowers the sales associate to present a home in an objective and neutral manner. The app also alleviates the need for sales associates to physically stage homes, allowing them to save money on the costs of either renting or buying and storing furniture.
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“Curate by Sotheby’s International Realty is destined to become a go-to resource for Sotheby’s International Realty sales associates,” said Ashley F. Morris, vice president of marketing, Atlanta Fine Homes Sotheby’s International Realty.  “This app is the first of its kind for residential real estate and perfectly aligns with our goal to deliver an immersive experience tailored to each client’s individual style. Curate by Sotheby’s International Realty unites innovation with our commitment to providing exceptional service to our clients by allowing sales associates to take on a meaningful role in the transformation of a house into a home.”

Curate by Sotheby’s International Realty is available now for download in the Google Play Store.  The app was built with Google’s ARCore, which can run on 100 million Android devices worldwide.  The Sotheby’s International Realty brand will launch Curate by Sotheby’s International Realty for iOS this spring through a continued partnership with roOomy.

Learn more about this unprecedented augmented reality experience on sothebysrealty.com

Original Source found here.

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,

Erin Alexander

At Finally Social we are a marketing one stop shop for Real Estate agents, Mortgage Brokers and Coaches. We create/audit Social Media Platforms, SM Posting, design & maintain websites, email marketing, branding, & logos. Also marketing collateral: custom images, publications, brochures, flyers, postcards, & magazines.

Erin Alexander is the CEO and founder of FinallySocial.com, a social media and online marketing agency that helps business owners to grow their brand, generate quality leads and convert those leads into profits from social media marketing.

With experience in digital advertising experience, Erin's proven strategies, have helped business owners to effectively get in front of the right customers and clients to significantly grow their bottom line.

Finally Social offers website designs to small business owners as well as create or define their social media platform. We also offer individual services: Newsletters, Web Sites, Visual Tours, Postlets, Listing Flyers, YouTube, Follow Up Process, Update sales on Zillow and Trulia, and Referrals.

Being an active member in her community, Erin loves connecting other business owners, referral partners and non-profits in her local community.

Skills Used
Specialities: Social Media, Lead Generation, Social Media Marketing Management, Periscope, Blogging, Email Marketing, Branding, Website Design, SEO, Facebook, Instagram, Pinterest, Youtube, Twitter and Personal Development, Facebook Ads.

Whatever the service needed, we are here for you. Our GOAL is to provide you with a Fun, Fair and Comfortable experience. Social Media can be very stressful and time consuming. Let US take on that stress for you.